iScreeningRoom launches aiScreeningRoom: predict audience reactions to films without test screenings

iScreeningRoom announced that aiScreeningRoom has entered beta testing. After watching an entire film, the AI platform generates predicted audience ratings, minute-by-minute engagement analysis, and editing suggestions, without recruiting test screening audiences. The predicted ratings are benchmarked against IMDB and are based on more than 10 years of research, over 35,000 questionnaires, and nearly 43,000 timestamped reactions. Applications for the free beta are open to a limited number of creators of narrative films in post-production.