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The Hindu BusinessLine Business & Technology·· 11 days agoAI score23

Flipkart brings numerology to its sale: enter your name for a personalized discount

AI overview

To promote Big Billion Days, Flipkart partnered with numerologist Sanjay B Jumaani on a marketing campaign created by McCann. Consumers enter their names at luckbynaam.com, where the spelling is used to calculate a numerology score and determine a corresponding discount.

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Source:The Hindu BusinessLine Business & Technology · thehindubusinessline.com