Toy World 玩具产业与平台动态· Caroline Tonks·· 6 天前AI 评分48
Hasbro 在 BLE 2026 展示“IP 优先”授权战略
Hasbro showcases franchise-first licensing strategy at BLE 2026
AI 导读
Hasbro 在 Brand Licensing Europe 2026 上展示其 franchise-first 授权战略，围绕变形金刚、小马宝莉、小猪佩奇、万智牌、龙与地下城等品牌推出收藏品、体验、出版、音乐及食品饮料等新合作。
来源：Toy World 玩具产业与平台动态 · toyworldmag.co.uk