After a year and a half selling on Amazon independently, monthly profit fell from 40,000 to 10,000. Should this 30-year-old seller stay or leave? Replies on Zhiwubuyan offer an answer.

An Amazon seller who started in 2018 and has been working independently for a year and a half posted on Zhiwubuyan: monthly profit fell from a peak of nearly 40,000 to about 10,000 after their US marketplace store was swept up under Protocol 3. They bought a new store and transferred inventory, but sales never recovered. The consensus among dozens of replies was not to treat “continuing independently” and “going back to a job” as mutually exclusive. They suggested keeping the store, cutting unprofitable listings to preserve cash flow, registering a new store under their real identity, and joining a well-structured company to strengthen advertising and fine-tune operations. They could keep an eye on other platforms, but should avoid making a large commitment.