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10/13Tue
  1. AMZ123 Cross-Border Headlines32

    After a year and a half selling on Amazon independently, monthly profit fell from 40,000 to 10,000. Should this 30-year-old seller stay or leave? Replies on Zhiwubuyan offer an answer.

    An Amazon seller who started in 2018 and has been working independently for a year and a half posted on Zhiwubuyan: monthly profit fell from a peak of nearly 40,000 to about 10,000 after their US marketplace store was swept up under Protocol 3. They bought a new store and transferred inventory, but sales never recovered. The consensus among dozens of replies was not to treat “continuing independently” and “going back to a job” as mutually exclusive. They suggested keeping the store, cutting unprofitable listings to preserve cash flow, registering a new store under their real identity, and joining a well-structured company to strengthen advertising and fine-tune operations. They could keep an eye on other platforms, but should avoid making a large commitment.

  2. AMZ123 Cross-Border Headlines55

    An Amazon seller has fixed defects called out in competitors’ negative reviews. How can they overcome the sales advantage of competitors who entered the market first?

    When facing an early entrant’s advantages in reviews, pricing, and sales, Amazon sellers can communicate product differences by clearly showing improvements, using targeted ads, and sharing authentic customer reviews. This article summarizes a discussion in the Zhiwubuyan community and recommends using comparison images and videos to illustrate pain points, running ads targeting competitor ASINs, and calculating inventory needs for variations, market size, and profitability. Before making product changes, sellers should also check the share of negative reviews, competitors’ ratings, and whether the defect matters to most buyers. Fixing an issue mentioned in negative reviews alone does not establish a competitive advantage.