PPC Land advertising and platform updates· Luis Rijo ·· 5 days agoAI score50
What Is Meta Pixel: Tracking Mechanisms, Server-Side API, and Privacy Controversies
AI overview
Meta Pixel is JavaScript code embedded in web pages by site owners. It sends browsing, add-to-cart, and purchase activity back to Meta to measure conversions from Facebook and Instagram ads, optimize ad delivery, and build retargeting audiences.
Source:PPC Land advertising and platform updates · ppc.land